Advocacy involves using established channels – like policy, education, or dialogue – to influence decision-makers and advance change.
Examples: writing letters, meeting with elected officials, policy briefs, government consultations, speaking engagements.
Activism is about taking public action – like protests, art, or community-led efforts – when change is urgent, or systems aren’t working. It’s bold, visible, and meant to shake things up, shine a light on injustice, and bring people together to push for change.
Examples: marches, petitions, rallies, social media campaigns.
In brief: Advocacy works within systems to influence change. Activism challenges systems through public action to demand justice and raise awareness.